Principal and Treatment Director, Psychinsight. Michael has over 30 years of experience in abstinence-based behaviour, coupled with more than 20 years of clinical practice. As a writer, broadcaster, and public speaker, Michael is known for his expertise in addiction counselling and his dedication to helping people overcome the challenges of addiction and mental health struggles.

He previously spent 11 years at Action on Addiction’s Clouds House where he was promoted to lead practitioner, managing clinical staff. He was chosen to represent Clouds House in person, online, and in the media – see https://www.bbc.co.uk/programmes/p07q3jb7/clips as one example.

While training as a therapist at the University of Bath, he was elected chair of Student Staff Liaison Committee. Before joining the addiction-therapy field, he was vice president of Q4i.com, a web-based leading financial services business, and business development manager at United Press International for UK and Europe, promoted to VP for Europe, Middle East and Africa.